Enriching lifestyles worldwide

Successfully bringing innovation to Japan for over 25 years!

Oak Lawn Marketing International Inc. is a wholly owned subsidiary of Oak Lawn Marketing Inc., the omni channel marketing company known to consumers as Shop Japan. Oak Lawn Marketing International Inc. is the primary sourcing agent for all Shop Japan products coming from around the world. Shop Japan promotes products through all forms of media, and is present in over 50,000 store locations in Japan. Oak Lawn Marketing Inc. is an NTT DOCOMO group company.

Oak Lawn Marketing International Inc. is your gateway to successful product marketing, and lucrative sales in the Japan market.

Shop Japan’s Values

Shop Japan is a lifestyle brand. We see it as our mission to provide products and services that address people’s concerns, fulfill their wishes, and help them live the lifestyle that makes them happy.

INNOVATIONWOWFUNLIFESTYLEHAPPY

Oak Lawn Marketing Sales Channels

TV Shopping

We engage in a broad range of activities, from the production of infomercials that increase consumer awareness of products, encourage them to consider a purchase, and urge them to buy products, to investment planning and broadcasting management. Our strength is our audience-wowing demonstrations.

E-commerce

We operate Shop Japan’s official website and mobile website, and Shop Japan’s presence on other e-commerce platforms. We try to provide customers with accurate product information and offer sales.

Print Media

We mix different forms of media with CF, considering the particular characteristics of media such as newspapers, newspaper inserts, catalogs, and postcards. These media enable us to offer detailed explanations of our products, helping our customers to select their purchases.

Retail and wholesale

Shop Japan products are sold at bricks-and-mortar stores such as large home electronics stores and general merchandise stores (GMS). We are also developing the shop-in-shop stores with the aim of promoting the brand image of Shop Japan products and allowing the customer to directly touch and feel our products.

Call center

We have an in-house call center in Sapporo.
This serves as a contact point for customers, primarily responding to calls from TV and print media. As well as taking orders from customers via an automated ordering system in conjunction with telephone operators, the call center system is able to deal with inquiries and conduct surveys, providing us with valuable customer feedback for product development.

MissionThe commitment to our customers

By integrating our four main areas of expertise:Media, Brand, Product, and Entertainment,we offer our customers the means and support to attain an enriched lifestyle.

mission image mission image

Media

Media that is measurable by sales through direct channels and attributable for omni-channel

Products

Products that solve a problem or a complex that changes the lives of our customers for the better

Brands

Brands that are the leading known and trusted in the genres we do business

Entertainment

Entertainment that creates measurable response in either a direct channel or omni-channel eco-system

Operations

Operations that are vertically integrated to service and support our customers in each channel where we touch them